Table of Contents
This ice cream shop was founded by Burt Baskin and Irv Robbins in 1945 in the United States, specifically in California. It was born as a merger between the ice cream shop Burton’s and Snowbird Ice Cream to become the largest ice cream chain in the world. It opened its first franchise in 1948.
A year later, it established the first production facility, which was a dairy plant, in Burbank. In the 1960s, it had already expanded nationally with 400 branches and then internationally in countries such as Japan, Korea, Australia, and others. Today it has a large number of offices around 52 countries.
- Year Business Began: 1945.
- Franchising Since: 1948.
- Headquarters: Canton, Massachusetts, United States.
- Estimated Number of Units: 8,040.
- Number of Employees: 10,000.
Today, Baskin Robbins has approximately 8,000 locations across 52 countries, being the largest ice cream company in the world. People who work with this ice cream shop are 100% focused on finance and marketing to be leaders in this area. It is continually expanding, looking for new franchisees that follow the ideals of the ice cream shop.
The costs will depend on the number of employees, merchandise, place where the franchise will be located, size (square meter), marketing, and other factors:
- Initial investments: From $93,550 to $401,800
- Net-worth Requirement: $250,000.
- Liquid Cash Requirement: $125,000.
- Initial Franchise Fee: From $12,500 to $25,000
- Ongoing Royalty Fee: 5.9%.
- Ad Royalty Fee: 5%.
In 2019, Baskin Robbins’ profits decreased by 12.6% to $ 6.3 million in the United States. Internationally, they increased by 4.9% to $ 7.8 million.
Training & Support
The brand provides promotional material to franchisees to carry out store marketing. It offers a 3-week training program that includes technical training, training directly with the instructor, online learning systems, and advice to develop skills. Also, it assists in choosing the site.
How to Apply for Baskin Robbins
To apply at Baskin Robbins, go to : http://franchisinginformation.dunkinbrands.com/?Cntry=US&Brand=BR.html&wcmmode=disabled
Download the requirements document, and then follow the steps.