Wiltshire Farm Foods Franchise

Franchise History

It is a company in charge of supplying prepared frozen foods and delivering them at home throughout the United Kingdom. It was established in 1991 as The Waldens Wiltshire Foods Limited, and four years later, it began to be operated by Apetito Company. It had massive growth during the last 20 years, managing to establish more than 80 franchises throughout the region.

  • Year Business Began: 1991.
  • Franchising Since: 1995.
  • Headquarters: Trowbridge, Wiltshire, England.
  • Estimated Number of Units: More than 80.
  • Number of Employees: Not provided.
  • Industry: Food


It has established itself as one of the most important companies in providing frozen food to more than 200,000 customers in the United Kingdom. It has opened more than 80 stores, and every year tries to expand its franchise system. Also, it offers more than 300 different and healthy dishes guaranteeing variety to its customers. It is the proud winner of BFA 2019 for Social Enterprise and two Queen’s Awards for Enterprise.

Cost Information 

The costs will depend on the location, size, and design of the store, the number of employees, the number of potential customers, and more. It takes between £ 90,000 and £ 200,000 in personal funds and a little more (it can be a commercial loan) to buy the business with all the necessary assets. The prices can reach £ 350,000 according to the factors established above. They are approximate values.

Profit Estimates

The franchise allows you to invoice a large amount of money from day one with its proven system. The billing can vary between £ 600,000 and £ 1.5 million annually, making a profit higher than 10%.

Training & Support

It offers induction and training personalized programs on and off-site where you will be helped to develop your skills and knowledge related to franchising. They will support you to configure your franchise through legal and financial elements, installation requirements, the best cold stores, marketing support, advertising, and materials needed to run your business.

How to Apply for Wiltshire Farm Foods Franchise ?

To find information about franchise opportunities, you can go to https://franchise.wiltshirefarmfoods.com/contact-us/